In case you haven’t heard of Shermanology, they are a force to be reckoned with in the Dutch EDM world, scoring hits with the likes of big names on the world stage such as Afrojack – on the megahit single “Can’t Stop Me” – and Avicii – on the equally successful single “Blessed”. But now Andy and Dorothy Sherman (son and daughter of Curaçaoan music legend Tony Sherman and members of Shermanology) have started a new music act called DAM$.
The meaning of the name DAM$ is twofold. It is partially a reference to the fact that Dorothy lives in Rotterdam and Andy in Amsterdam, both large Dutch cities of which the names end in Dam and which they bring together in their musical collaboration. It is also an acronym which stands for Dorothy Andy Make Stacks (hence the S in the form of a dollar sign).
This new direction comes as a result of some soul searching from both Andy and Dorothy. After having gone on tours for two years as Shermanology, they had some introspection on what kind of music they really want to make. Andy states: “Imagine if all those thousands of people in front of the stage were to disappear. Would we still play the music we play now?”
That was when they realized they were mostly making music to please others. It wasn’t really music that came from their hearts. And thus DAM$ was born, a creation all their own with the type of productions that are more in tune with their own vision. In addition to this they also started their own record label called Plaka Records.
As DAM$ they have brought out a new single featuring Jeon and Rich titled “Selebrá”. It generated quite a buzz in Holland, at one point becoming the track of the week on the supremely popular urban radio station FunX. This brought them to the attention of an individual who has a record label that is affiliated with Warner Bros. Records and he invited them to merge Plaka Records with his record label and thus be affiliated with Warner Bros. Records themselves, a very auspicious move.
With the single “Selebrá”, their aim was to focus exclusively on Curaçao with their promotional efforts. But that isn’t their only intention with Curaçao. They also plan on continuing to work with local artist as producers and songwriters. In addition to this they also want to stimulate the youth in Curaçao to make use of their musical talents and give them guidance with workshops and the like as they pursue their dreams in music. Andy states: “I’ve met a lot of producers from all over the world and they have sent me their productions and I have to say the level of the productions coming out of Curaçao is truly incredible. We definitely have a lot of gold in Curaçao. Diamonds even.”
Listen to “Selebrá” and their newest single “Buriku” featuring Steve Andreas and Zojojo…